Pin Drop
A collectible city discovery program
Pin Drop is a collectible city discovery program that helps visitors explore Albuquerque through artist-designed pins, curated maps, participating businesses, hotels, public art, and place-based storytelling.
Visitors collect pins tied to specific places, routes, artists, and neighborhoods. Each pin connects to a printed and digital guide that encourages people to explore more of the city, visit local businesses, engage with public art, and return for future limited-edition drops.
Sponsorship funding supports pin production, artist fees, printed and digital maps, website development, visitor registration, location profiles, marketing, launch activations, and impact tracking.
Tiers & Benefits
Sponsorship Opportunities
Presenting Sponsor
$25,000
Annual Investment
BEST FOR:
Major hotel, hospitality group, destination partner, corporate sponsor
CORE BENEFITS:
Top billing as presenting sponsor, logo on website and printed map, featured sponsor profile, dedicated social media campaign, inclusion in press materials, option for exclusive sponsor-branded pin release, recognition at launch events, first access to future partnership opportunities.
Founding Hotel Partner
$15,000
Annual Investment
BEST FOR:
Hotels that want strong visibility and a signature guest experience
CORE BENEFITS:
Featured hotel profile on website, logo on printed and digital map, inclusion as official launch point, lobby display kit, option to sell or gift pins to guests, social media recognition, inclusion in launch press materials, curated hotel guest route.
Route Sponsor
$10,000
Annual Investment
BEST FOR:
Hotels, restaurants, districts, transportation, tourism partners
CORE BENEFITS:
Sponsor recognition tied to a featured route such as Downtown, Route 66, public art, or hotel corridor; logo on route page, inclusion on printed and digital materials, social media recognition, partner display kit, opportunity to host a launch activation.
Artist Drop Sponsor
$7,500
Annual Investment
BEST FOR:
Businesses that want to support artists and creative economy
CORE BENEFITS:
Sponsorship of one limited-edition artist pin drop, sponsor recognition on related web page and marketing, logo or name on printed materials where appropriate, social media feature, opportunity to host or support a release event.
Collector Partner
$5,000
Annual Investment
BEST FOR:
Boutique hotels, galleries, shops, restaurants, hospitality businesses
CORE BENEFITS:
Inclusion on Pin Drop map, partner profile, display kit, social media recognition, option to purchase wholesale pins, participation in launch campaign, listing as a founding partner.
Launch Supporter
$2,500
Annual Investment
BEST FOR:
Smaller businesses or community partners
CORE BENEFITS:
Name recognition on website, participation as a listed launch supporter, social media thank-you, option to host printed materials or small display.
Community Backer
$1,000
Annual Investment
BEST FOR:
Individuals, small businesses, friends of the project
CORE BENEFITS:
Name recognition on website, invitation to launch event, early access to first pin releases.
This isn't just a souvenir. It's a window into the city, the artists, the stories, the places that don't show up on a tourist map.
Why Pin Drop?
Sponsorship funding will support expanded pin production, artist and designer fees, printed and digital maps, website development, visitor registration, location and neighborhood profiles, vending or collectible distribution units, marketing, launch activations, and impact tracking. These elements will enable Pin Drop to function as both a tourism experience and a measurable economic development tool.
Pin Drop gives visitors a new way to move through Albuquerque with intention: collecting, exploring, and returning for more.
Question? Contact us at hello@PinDropabq.com